Review Notes: JR cigars could make tons of cash if they stopped putting "JR" on the labels. People shy away from house labels much of the time. You will never get the volume that you should if you insist on puting a seller's name on the label. Thompson Cigars no doubt has a lot to do with that. JR has so many varietys of cigars that they use to attempt copies of other brands, that they would probably go crazy trying to find original names for them all anyway. This is a quality cigar that could get 3-5 bucks a stick if it had a makers label (Arturo Feunte, Ashton etc) rather than a distributor's label. It is slow and even burning with a spicy retort and a good aroma. A bargain. Hmmm...scratch my idea about changing the labels, lets keep these babys cheap :)