Review Notes: I rate by flavor. I think I rated 1964 before, but it remains top 10% in this year's ratings. xlnt start, 1st 3rd rates an 8 in flavor but 2nd and last 3rd rates 9 (great) in flavor. Great is a 9+, to me means top 10% of 150 brands I've smoked. I think this cigar can be a standard by which you rate all others, when you say 1964 everyone knows what you are talking about. These are pricey for sure so I only buy in 5 packs. Construction is probably the best.