MEMBER CIGAR REVIEWS | STAFF CIGAR REVIEWS | CIGAR VIDEOS | ONE ON ONE INTERVIEWS | CIGAR NEWS | CIGAR FORUMS | PIPES | LIFESTYLE | CONTACT
 
Written by Puff Staff

Wednesday, 28 December 2011

User Rating: / 3
PoorBest

 
Tags:
camachoindustry updates
tobacco legislation


cignews12.28 Welcome back to another edition of news on Puff.com. Today’s pair of stories carries an anti-smoking theme. Keep reading to find out what happened to Camacho’s Orange Bowl sponsorship, as well as to see how Cigar Rights of America is doing its best to stop the FDA regulation of cigars.

Camacho’s Orange Bowl Sponsorship Terminated

camachocig

If you anticipated hitting up the Orange Bowl to enjoy some nice Camacho cigars along before taking in some college football in person, you might as well scrap those plans. No, the actual game will not be cancelled, but the sponsorship between Camacho Cigars and the Orange Bowl that we recently detailed is no longer a go. Orange Bowl officials announced they decided to end the sponsorship due to pressure from politicians, health groups, and other anti-smoking bodies.

The deal between Camacho and the Orange Bowl was initially slated for a term of three years and included the 2012, 2013, and 2014 Orange Bowl games, as well as the 2013 BCS National Championship. The cigar maker planned to have a rather prominent presence during various game day events through cigar lounges around the stadium and other promotions. Despite the fact that the events were said to be geared towards adults and non-game events, the pressure to end the sponsorship was apparently too great to endure.

According to the Associated Press, Orange Bowl spokesman Larry Wahl said the final decision was made after a mutual review was conducted. The bowl’s committee decided the sponsorship was no longer a good idea, after both it and the NCAA received letters from Senators Richard Blumenthal, Dick Durbin, and Frank Lautenburg asking them to nix the deal.

The senators’ letters followed opposition from various health groups, including the American Cancer Society and the Campaign for Tobacco-Free Kids, who said that promoting cigars at an athletic event of the Orange Bowl’s magnitude would send an inappropriate message to young viewers. More specifically, the groups wrote: “The association of cigar smoking with one of the nation's top collegiate sporting events sends the wrong message to impressionable young fans and helps market cigars as athletic, masculine and cool. Linking tobacco use to sports also downplays the serious health risks of tobacco products.”






Add comment

Security code
Refresh



   


Sign Up to our
GET IT NOW!






 

Member Cigar Reviews | Staff Cigar Reviews | Cigar Videos | One on One Interviews | Cigar News | Puffcast | Cigar Forums | Lifestyle | Partners | Contact
© 2015 by Caputo Media, LLC. All rights reserved.
Terms of Service - Privacy Policy - Ad Blockers Suck! Why?


Puff.com Daily Digest

Thank you for your interest in the Puff.com Daily Digest. Get notified of all new content on Puff.com in our free Daily Digest. To subscribe, enter your email address below and click the subscribe button.


Email Address:


Email will come from "donotreply@caputomedia.com". Please whitelist this email address.

Cancel and Return to page