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Thursday, 17 July 2008

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Las Vegas - IPCPR Show - Following more than 30 years of cultivating tobacco in the Dominican Republic and on the heels of nearly two decades in development, Cigar Master Daniel Núñez is proud to release Cohiba® Puro Dominicana.

Cohiba Puro Dominicana

The story of Cohiba Puro Dominicana is steeped in the brand's history. When Dominican Taino Indians introduced Christopher Columbus to their beloved "Cohiba" cigars, they shared with him indigenous tobacco leaves borne of Dominican soil. Today, Cohiba Puro Dominicana celebrates the heritage of the venerable brand with a collection of cigars made solely of Dominican tobacco.

The result of hundreds of prototypes and countless hours of experimentation with natural seeds developed solely by General Cigar's dedicated research and development team, Cohiba Puro Dominicana is the ultimate tribute to Daniel's country and to the tobacco that he has so carefully nurtured throughout the years.

Cultivated in the island's Cibao and Northwestern agricultural growing regions, each component of this cigar, beginning with every tiny seed and encompassing specific soil types, speaks to Daniel's tireless commitment to developing Dominican tobacco. The tobaccos are blended in striking proportion, marrying each other while retaining the inherent characteristics of the Dominican growing areas from which each leaf was harvested. These proprietary tobaccos have been aged in tercios and charcoaled wooden barrels to enhance their natural flavor.

The Cigar Master comments, "For me, Cohiba Puro Dominicana is a dream come true, for this collection showcases the extraordinary range of flavor that can be achieved through Dominican tobacco. In allowing these natural seeds to soak in an extraordinary flavor and richness from the soil, I believe that Cohiba Puro Dominicana will bring increased prominence to Dominican tobacco. This, our first collection of Dominican puro cigars is just the beginning, because I believe that there are infinite possibilities for Dominican tobacco."

Cooper Gardiner, vice president of marketing notes, "It is an indisputable fact that Daniel Núñez is a founding father of the Dominican tobacco industry. Beginning in the 1970s with the experience he gleaned through Texas A & M’s cooperation with the Dominican Ministry of Agriculture and spanning his thirty-plus years commitment to developing Dominican tobacco, Daniel has created Cohiba Puro Dominicana to fulfill the luxury cigar smoker’s desire for a superbly crafted cigar with a smooth, ultra-refined taste. We believe he has accomplished this in spades."

Boasting depth of aroma and complexity of taste that are at once refined and rich, Cohiba Puro Dominicana cigars are the most exquisite in the history of the Cohiba brand.

To smoke Cohiba Puro Dominicana is to be ushered into a world of flavorful aroma, surrounded by nuances of taste that are evident in every draw. The organic soil which bore the tobaccos offers a unique complexity that speaks of the essence of Dominican tobacco. Long after this cigar is enjoyed, reminders of the pleasant aroma linger on the palate.

Scheduled for release in early October, Cohiba Puro Dominicana features four super premium frontmarks, each nestled in boxes containing 25 cigars. The Churchill (7” x 49) will sell for $20.50 per cigar, $512.50 per box, and the Corona (5 ½” x 42) will bear a suggested retail price of $13.50 per cigar and a box price of $337.50. The Robusto measures 5 ½” x 50 and will cost $17.00 per cigar, or $425 per box. Rounding out the collection is a Toro (6” x 54) that will be available for $19.50 per cigar and $487.50 per box.

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